At Fiction Profits Academy, I had the opportunity to lead and implement strategies that resulted in a tenfold increase in growth over a short span of 10 months. This journey involved optimizing conversion rates, refining technical solutions, and consistently iterating on our approach based on data-driven insights.
Fiction Profits Academy
Initially a modest self-publishing course, evolved into an industry-leading advocate for independent publishing. During our initial three months of collaboration, FPA employed cutting-edge A/B testing methodologies to evaluate 52 distinct hypotheses. This rigorous approach led to a remarkable 4x growth in that short timeframe. Yet, that was merely the onset of our journey. Cumulatively, we amplified the company's growth 10x in just 10 months.I WANT THIS GROWTH